Masterclass Internationalization

Masterclass Internationalization

Date
2.5.2023
Online
Price
574
VAT exclusive
During this Masterclass we will help you make informed choices when defining an international strategy.

The UK market offers countless opportunities for Flemish companies. Go figure, the UK has 67 million residents, has four cities with more than 1 million inhabitants, is home to companies and organizations of name such as GSK, Lloyds Bank, BP, Cadbury, NHS, Tesco, Save the Children and more and is the European leader for startups in terms of raising capital.

While on paper the U.K. is attractive to companies in many sectors, it is a complicated and expensive market to enter and operate in. While the capital London is the epicenter of trade and innovation in the UK, other cities and regions such as Liverpool, Leeds, Manchester, Glasgow and others have their own unique opportunities that may be better for your business.

Our next Masterclass focuses on the UK. In it you will learn what it takes to build a strong go-to-market strategy for the UK market and secure sales and strategic partnerships for successful market entry and sustainable growth. This workshop will be led by Paul McIntosh, founder & CEO at Bridgehead International Agency & Andrew Herweg, internationalization officer at imec.istart.

About the workshop leaders

For more than 20 years at Bridgehead International Agency, Paul McIntosh has helped more than 70 international companies successfully expand into the UK market and beyond. Prior to founding Bridgehead International Agency, Paul led business development activities for companies such as Cisco, LEGO and the BBC.

Andrew Herweg has spent the past 12 years advising, managing and mentoring start-ups, non-profits, SMEs and Fortune 500 companies in the Americas, Europe and Sub-Saharan Africa. Notable companies include Visa Europe (now Visa Inc.), KKR and Deloitte UK. He is currently working with imec.istart's portfolio of companies to help them make a soft and successful landing in new markets.

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Date
2.5.2023
Online
Price
574
VAT exclusive

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Max. 10 scaleups
Date
May 2, 2023
Online
Price
574
VAT exclusive